What to Do With Mobile Live Stream Video?
— April 8, 2015Live video streams are back on the rage lately with the launch of Meerkat and Twitter’s Periscope in
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In Engaging With Consumers Brands Must Embrace Both Online and Offline Channels
— April 8, 2015Unless you’ve been living under a rock, the 21st century is a truly digital age. After the internet
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How Would You Promote Indonesia as a Tourist Destination?
— March 30, 2015This may sound harsh and cold, but destination branding is ultimately an effort to market a nation to
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The Smartwatch is not The Smartphone, Brands Should Approach Accordingly
— March 11, 2015The Apple Watch is just the latest gadget aimed at getting people to pay more attention to their surroundings
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Brands Will Embrace Rich Content Platforms but Traditional Consumers Remain Significant
— February 20, 2015Technology is playing an increasing role in how consumers make purchase decisions and brands are being
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Mobile Advertising in Indonesia Lags Far Behind Consumption
— January 22, 2015Advertising spending in Indonesia is not in sync with media consumption according to data from Millward
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Why Don’t We See Indonesians Run Regional Creative Agencies?
— December 9, 2014When it comes to creativity, Indonesia isn’t a country that lacks such talent but in terms of top management
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Perhaps Advertising and Science Should Go Out on a Date Some Time
— November 28, 2014The two days of Citra Pariwara 2014 seminar series are over but there had been plenty of takeaways and
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How Does Twitter Analytics Affect Influencers?
— September 14, 2014One of the biggest issues when it comes to social media marketing is how to measure the impact and reach
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News
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Exposure Draft Pernyataaan Standar Akuntansi Keungan (PSAK)
— September 21, 2016Pada tanggal 18 Agustus 2016, Dewan Standar Akuntansi Keuangan Ikatan Akuntan Indonesia (DSAK IAI) mengeluarkan
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Compete in Young Lions Indonesia 2016 and Represent the Country at Cannes in June! [Updated]
— April 18, 2016The road to Cannes Lions 2016 is now open and young creative professionals working in communications
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APMF 2016 to Focus on Embracing Technology in Marketing Campaigns
— April 13, 2016The biennial Asia Pacific Media Forum is back this year, scheduled to be held in Bali Nusa Dua Convention
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Addiction TV
How Shorty Award Winner Yoga Adhitrisna Became a Copywriter
— April 27, 2015Yoga Adhitrisna was one of the biggest names that came out of the 2014 presidential campaign. He and
Indonesian Advertising Association to Introduce Talent Accelerator Program
— April 17, 2015Shortage of talent seems to be a never-ending issue for a lot of industries and within the advertising
Brands and Agencies Must Adapt as Technology Shakes the Foundations of Advertising
— April 17, 2015Technology, the media, and content are the three most influential aspects affecting Indonesia’s
