The road to Cannes Lions 2016 is now open and young creative professionals working in communications agencies are encouraged to apply to participate in the Young Lions competition to represent Indonesia.
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The biennial Asia Pacific Media Forum is back this year, scheduled to be held in Bali Nusa Dua Convention Center from 11 May until 13 May with dozens of speakers from the advertising, marketing, media, and communications industries as well as the technology sector.
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Opera has jumped on the ad-blocking wagon today by including the feature in the latest developer release of the Opera browser for computers. The company claims that it will improve browsing speed significantly.
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Twitter’s user growth is suffering according to the company’s latest financial report but Twitter’s role as the place for breaking news, hot takes, instant reactions, live commentaries, and direct reporting remains as strong and sought after as ever while advertisers are excited over its new brand oriented features.
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For its Valentine’s Day campaign Nissan released a video on YouTube which resembles more like those heart wrenching tearjerker ads that we see from Thailand. The video is part of Nissan’s Love Route program promoting a fun filled day trip with the family.
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Indonesia’s Tourism Ministry today launched a new campaign for domestic tourism aimed at cinema goers to get them to travel and see the different sites in Indonesia. The cinema ads will carry the Pesona Indonesia brand and showcase more than a dozen destinations and travel stories.
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Indonesians love flash sales and they love ice cream even more. Combined with the increasingly popular on-demand style services, online grocery service Happy Fresh and Wall’s Cornetto are looking to capitalize on this marketing bonanza ahead of Valentine’s Day by offering free or 50% off ice creams for lucky customers.
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Instagram is finally allowing everyone to have multiple accounts in its mobile apps. The company had been testing the feature since November in its Android app but now it’s been officially launched on both Android and iOS.
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Unilever Indonesia’s Lifebuoy has launched a health app called Berbagi Sehat (Share Health) in collaboration with health portal KlikDokter.com. The Android app allows parents to detect and determine possible symptoms of illnesses, create a health diary for their children, and be aware of potential disease or viral outbreaks in the neighborhood.
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Digital agency Growmint has announced the hiring of Lembu Wiworojati as its new creative director. The former singer of the band clubeighties has been plying his trade in the advertising industry across multiple agencies since 1998 when he joined Saatchi & Saatchi as senior art director.
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Addiction.id-Jakarta. Menjadi masyarakat bermobilitas tinggi di era ini merupakan suatu tantangan. Terlebih menyoal menajemen waktu untuk makan. Tak jarang, banyak orang yang nyaris mengabaikan makan. Melihat fenomena itu, GrabFood hadir untuk mendukung setiap orang demi mewujudkan Gerakan Jangan Lupa Makan di tanah air. Sebagaimana umumnya diketahui, makanan merupakan sumber energi utama untuk beraktivitas dalam kehidupan…
Addiction.id-Jakarta. Facebook dikabarkan membatalkan rencana membuat WhatsApp ditempeli iklan. Sebab, baru saja Facebook membubarkan tim yang mengembangkan layanan iklan di WhatsApp. Kendati begitu, Facebook masih berencana untuk memasukkan iklan pada fitur Status WhatsApp. Namun hingga saat ini, layanan pesan instan tersebut masih bebas iklan. Sebagaimana diberitakan The Wall Street Journal, juru bicara WhatsApp menolak berkomentar…
Addiction.id-Jakarta. Bitdefender–peneliti di perusahaan keamanan siber–menemukan 17 aplikasi Android di Google Play yang riskan. Aplikasi ini menyuguhi iklan secara agresif di ponsel pengguna, bahkan ketika aplikasi tidak dijalankan. Kendati tidak jahat, mereka menggunakan cara untuk menyusup ke Google Play dan menghindari sistem pemeriksaan Google yang biasanya disertai malware. Modus aplikasi ini–yang mencari keuntungan dari iklan–setelah…
Yoga Adhitrisna was one of the biggest names that came out of the 2014 presidential campaign. He and his company, Berakar Komunikasi, had produced one of the most prominent and wildly popular materials in support of now President Joko Widodo. The Tintin-inspired campaign also propelled the company to be one of the most successful at…
Shortage of talent seems to be a never-ending issue for a lot of industries and within the advertising scene, this is especially so given the rise in alternative positions in the digital space requiring similar talents, in addition to the increasing number of companies within the industry itself. To combat this challenge, P3I Jakarta plans…
Technology, the media, and content are the three most influential aspects affecting Indonesia’s advertising landscape according to Dentsu Strat CEO Janoe Arijanto. To be able to harness the emerging consumer patterns and preferences, agencies must understand the shift and pay attention to market behavior when addressing the needs of their clients. Television and print may…
